My design work for Pros From The Shows started because of my friendship with founder Layton Williams. A company specialising in bringing dancing, singing and acting classes to people across the United Kingdom. PFTS works alongside Layton’s ‘Dance With Layton’ brand.
Branding
Initially, the branding was just a wordmark. Layton then wanted to redevelop it, bringing in an icon to accompany it. The icon represents theatre, film and music. Made to be recognisable at small sizes as we move more digital. Social media plays a big part in Pros From The Shows meaning brand presence then is vital to promotions.
Website Design
The website has been in use as a portfolio site for a few years now; One of the first sites I created singlehandedly. I am planning a redesign soon to improve design and performance. Ideas include a ticketing service for company events and workshops, for instance.
Merchandise & Printed items
As a company that provide workshops for many people, merchandise has helped to build the brand at events. Apparel created with several of my designs has sold well Eg. I came to Slay t-shirts and hoodies. Pros from The Shows attend conventions, so I have created flyers, leaflets and stand designs over the years.
Seeing Pros From The Shows grow as a business nationally, has been enjoyable as a friend of Layton. We grew up in the same town, so it is particularly having my work be part of that. I am looking forward to our future relationship; Layton is progressive, having new ideas regularly for his company, helping push my work collectively.
Another company I have designed the branding and a website for is CJ Construction and Installation. They have 20 years’ experience in the construction industry. Offering building and refurbishment work. Working commercially and to the domestic markets. See more about it here.